I believe in harnessing the power of your organisation as one community; working with all of your colleagues, customers and critics to create a better business.
I help with product and service innovation, process redesign, community initiatives, crowdsourcing projects, marketing and media strategies, and more besides.
I approach each task in an open, flexible way, never presupposing an answer before the question is properly defined.
I draw from a broad range of experience in economics, marketing, media, communications, social media, social business design, and technology.
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Prior to founding Smithery, I spent seven years at PHD Media in London, as Head of Innovation and then Chief Innovation Officer.
It was a brilliant job at the best agency in town, and encompassed everything from brand & communications planning theory to the creation and cultivation of ideas, through the study of social, cultural and technological innovation.
I was lucky enough to work with companies like Cadbury, The Guardian, Simple, The Co-operative, Warner Bros. and innocent drinks.
